Sorsana works best where operations are high-volume, document-heavy, case-heavy, manually reviewed, commercially important or expensive to scale with people alone.
AI for the high-volume operational work that sits behind modern retail and commerce: back-office processes, merchandising workflows, pricing analysis, product descriptions, catalogue enrichment, supplier communications, invoice processing, order issues, returns, complaints, product knowledge and service operations.
AI for claims, underwriting support, complaints, servicing, onboarding, document-heavy operations, quality assurance, compliance workflows and internal knowledge systems.
AI for document review, matter triage, summarisation, research assistance, quality assurance, knowledge retrieval and policy-controlled GenAI adoption.
AI for agent assist, conversation summarisation, quality assurance, service triage, knowledge search, complaint handling, workflow routing, invoice handling and operational exception management.
| Workflow | Potential AI role |
|---|---|
| Product descriptions | Generate, enrich, standardise and QA product copy at scale |
| Catalogue enrichment | Classify products, fill missing attributes and improve product data quality |
| Merchandising support | Summarise trends, surface exceptions and support range/planning decisions |
| Pricing analysis | Compare competitor prices, detect anomalies and support pricing recommendations |
| Invoice processing | Extract, validate, reconcile and route invoice data |
| Supplier communications | Summarise threads, draft responses and track outstanding actions |
| Back-office exception handling | Triage operational issues and recommend next actions |
| Claims document handling | Summarise, classify, extract and route claim information |
| Case triage | Prioritise, enrich and recommend next actions |
| Customer-service QA | Review interactions, detect risk and identify coaching opportunities |
| Internal knowledge | Help staff find accurate answers from policy, process and operational documents |
| Complaint handling | Summarise history, identify themes and support response drafting |
| Underwriting support | Extract relevant facts, compare against appetite and prepare decision support |
| Legal document review | Summarise, classify and surface key obligations or risks |
Sorsana can help identify which workflows are valuable enough, practical enough and governable enough to become production AI systems.